The founding of our initiative

Michael Hansen was little more than an entry-level salesman when he started pushing his employer to do more for veterans.

He pitched his managers on a novel idea: set up an independent department within Power responsible for helping veterans build careers after the military, with its own budget dedicated to integrating them into the company’s core business operations.

Hansen says his goal was to help fellow veterans “redefine the sense of purpose that we had in the military” by creating communities for them in the civilian world.